Dell Technologies
In an effort to improve Dell Technologies' online presence, I worked with the Rebellion Design team to create a new branding and web design system that merged Dell Technologies and Dell EMC into a single, unified system. This system was used to develop a wide range of digital experiences and helped establish Dell Technologies as a leading force in the technology industry, with a strong and cohesive online presence.
Agency
Rebellion Design Co.
Role
Design Director, Designer
Services
UI, UX, web, motion, branding, print
↑ Dell's Perspectives blog features a wealth of articles, podcasts, and videos that showcase the company's innovations and thought leadership. The blog's easy-to-use navigation ensures that readers can find relevant information quickly and easily. Eye-catching graphics and interactive elements engage the user and invite them to explore the content further.
The reversed "e" in the Perspectives logo signifies an opposing viewpoint that challenges convention; a stance of inquiry and openness towards diverse interpretations and ideas.
↑ I designed an internal microsite to inform and educate Dell’s new hires on the importance of proper conduct at the company. The site includes a variety of articles and educational videos as well as interactive Q&A modules that tests the users knowledge of the material.
↑↓ The new Dell Technologies design system features modules that can be easily combined to create a variety of layouts. The system is modular and flexible, allowing for updates and new modules to be added as needed. Designed to be open-ended, the system is ever-evolving to ensure a fresh and modern design.
↑ For Dell's social impact plan, I designed a report that underscores their dedication to making a positive societal difference. This includes highlighting efforts in sustainability, inclusivity, as well as ethical and privacy standards. Filled with detailed infographics, the report effectively showcases Dell's key milestones and unwavering commitment to these essential objectives.